Bra designers and manufacturers originally produced bras that were purely functional and gradually added elements to improve the design, but they have now shifted from functionality to fashion. Manufacturers' standards and sizes vary widely, making it difficult for women to find a bra that fits. Bra-measurement procedures conflict with one another. Even professional bra fitters disagree on the correct size for the same woman. Women's breasts vary widely in size and shape, while most woman's breasts are normally asymmetric to a degree and can change from month to month depending on her menstrual cycle, pregnancy, or weight gain or loss. As a result, more than 80% of women wear the incorrect bra size.
For some people, the bra has become a garment with erotic significance and a feminine icon or symbol with political and cultural significance beyond its primary function. Some feminists consider the brassiere a symbol of the repression of women's bodies. Culturally, when a young girl gets her first bra, it may be seen as a rite of passage and symbolic of her coming of age.
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